Applying the AI Maturity Model & Framework to Teams
Applying the AI Maturity Model & Framework to Teams

The AI maturity model helps organizations measure their current readiness and chart a clear path for growth. By assessing progress across strategy, data, technology, talent, and governance, teams can identify where they stand—whether just exploring tools or embedding AI into business strategy. This guide breaks down the five stages of AI maturity, shares practical steps for advancing responsibly, and highlights how culture and governance are just as important as technology when scaling AI.

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AITodd O'Rourkeai, digital strategy
How to Use Subject Matter Expert Interviews for High-Impact Content
How to Use Subject Matter Expert Interviews for High-Impact Content

Subject matter expert (SME) interviews bring firsthand knowledge into your content, making it more credible, engaging, and SEO-friendly. In this guide, we cover why expert voices boost authority, how to plan and run effective interviews, and ways to repurpose insights across multiple formats. You’ll also learn practical tips for introducing experts, structuring interview articles, and scaling the results into blogs, newsletters, or thought leadership campaigns.

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Content, SEOTodd O'Rourkecontent marketing, seo
Google’s June 2025 Algorithm Update: What You Need to Know
Google’s June 2025 Algorithm Update: What You Need to Know

Google’s June 2025 Core Update reshaped search results by rewarding original, human-authored content and improving how queries match relevant pages. Sites with fast load times, clear authorship, and credible sources saw gains, while low-quality or AI-generated pages dropped. This article breaks down what changed, why it matters, and the steps you can take to keep your SEO strategy resilient.

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SEOLawson Robinsonseo, google
Cloudflare’s Pay Per Crawl: A New Era for Content Monetization
Cloudflare’s Pay Per Crawl: A New Era for Content Monetization

AI bots now make up the majority of web traffic, often scraping content without giving publishers credit or revenue. Cloudflare’s new Pay Per Crawl program flips the script, letting websites block, charge, or allow AI crawlers on their own terms. This shift could reshape digital monetization, bringing new revenue opportunities but also big strategic decisions for publishers.

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Content, AI Search, SEOTodd O'Rourkeseo, ai search, content marketing
How to Implement Callouts to Create Valuable Content
How to Implement Callouts to Create Valuable Content

Callouts are one of the most effective tools for making SEO content clear, engaging, and conversion-friendly. By breaking up copy with FAQs, checklists, definitions, and examples, you lower cognitive load and capture reader attention. This article shares Eyeful’s proven callout framework, placement strategies, and KPIs to track, helping you turn ordinary content into high-value assets that rank and convert.

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SEO, ContentLori Coiacontent marketing, seo
The Future of SEO and Web Architecture in the Age of AI Overviews
The Future of SEO and Web Architecture in the Age of AI Overviews

As AI transforms how users search and discover content, the rules of SEO are rapidly evolving. At Eyeful Media, we’re seeing a shift from broad, homepage-led architectures to intent-driven microstructures—where every page serves a clear, singular purpose. In this new paradigm, it’s not just about ranking—it’s about resonating with both users and AI systems. Our latest insights unpack how web content must now align with informational, navigational, or transactional goals to earn visibility in AI-generated overviews. Learn how to structure your site for the future of search: where purpose meets performance.

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AI Search, SEOKeith Maxwellseo, ai search
Google AI Mode: What It Means for Search and SEO
Google AI Mode: What It Means for Search and SEO

Google recently introduced AI mode, which is changing how results show up and how we write for them. This next step in Google’s Search Generative Experience (SGE) is designed to answer questions more organically using live, relevant web content. This feature prioritizes helpful, accurate sources and uses conversational responses to better reflect how people actually search online.

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SEO, AI SearchLawson Robinsonseo, ai search, google