See how ChatGPT, Google AI, and Perplexity choose sources. Learn how to adjust your SEO and content strategy to get cited in AI responses across platforms.
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Discover how ChatGPT, Google, and Perplexity choose their sources and what AI citations reveal about SEO trends, visibility, and staying competitive.
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This step-by-step guide explains how to track AI-driven traffic in GA4 using two methods: Explorations and Primary Channel Groups and addresses the impact of AI platforms like ChatGPT and Perplexity on website traffic, which often doesn't show up as direct clicks
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As AI transforms how users search and discover content, the rules of SEO are rapidly evolving. At Eyeful Media, we’re seeing a shift from broad, homepage-led architectures to intent-driven microstructures—where every page serves a clear, singular purpose. In this new paradigm, it’s not just about ranking—it’s about resonating with both users and AI systems. Our latest insights unpack how web content must now align with informational, navigational, or transactional goals to earn visibility in AI-generated overviews. Learn how to structure your site for the future of search: where purpose meets performance.
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Google recently introduced AI mode, which is changing how results show up and how we write for them. This next step in Google’s Search Generative Experience (SGE) is designed to answer questions more organically using live, relevant web content. This feature prioritizes helpful, accurate sources and uses conversational responses to better reflect how people actually search online.
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