Posts in Paid Search
7 Tips for Budget Planning for B2B Brands in Q4
7 Tips for Budget Planning for B2B Brands in Q4

The best B2B (Business-to-Business) digital marketing agencies know that Q4 budget planning is tricky. The holiday season shortens timelines while ad competition drives up costs. At the same time, brands are often under pressure to meet year-end goals. The key is balancing ambition with realistic targets. These seven tips will show you how to review past results, set better goals, and prepare your brand for success in the new year.

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Paid Search, Paid Social, B2BTim Wychockib2b, paid search, paid social
Top 5 Tips for Navigating AI Max Search Ads
Top 5 Tips for Navigating AI Max Search Ads

AI Max Google Ads are shaping the way businesses approach Google paid search ads. This new system uses automation and machine learning to reach broader audiences faster than ever. However, more reach doesn’t consistently deliver better results. Without careful oversight, campaigns quickly go off track. Jordan Coon presents five practical tips to use AI Max constructively while keeping your ad spend focused and your brand messaging clear.

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Paid Search, AIJordan Coonpaid search, google ads, google, ai